Cynosura Consulting provides marketing support to clients with an emphasis in the following areas:
New Brand Development
There are many ways to improve your marketing program, but it requires a plan to guide your efforts. Cynosura can help your company with developing strategic marketing plans that achieve results.
Strategy Review and Planning
Metrics and Analytics
Marketing Mix Evaluation
* Marketing Analysis may require additional fees for access to database and market trend services.
Genuine brands are believable. Not only do consumers reward such behavior with loyalty, but they also aid your marketing strategy with organic promotion. Cynosura understands this and can support your company through authentic branding development.
Brand Mission/Vision Creation
Today's consumers are wary of the traditional, transactional marketing that focuses on "selling" something. Today, consumers want solutions, information and advice, and one of the best ways to do this is through content marketing. A robust content marketing program that provides value throughout the sales funnel can be far more effective in attracting and retaining customers.
Since there is no one-size-fits-all program, Cynosura can help you with developing a comprehensive strategy that will fulfill your marketing requirements and can be supported by your available resources.
Social Media Evaluation
Many companies do not have large marketing teams to perform all the strategic planning, content creation, content delivery and countless other marketing tasks that are necessary to reach customers. Cynosura works with a network of talented and creative individuals who can quickly deliver your immediate marketing needs.
By serving as your remote marketing department, Cynosura can manage these resources to meet a wide range of marketing needs affordably.
Invite Dave Petri to speak at your organization to discuss a wide range of marketing topics to include new brand development, the value of authentic storytelling in content marketing, incorporating sustainability into your marketing message, and the power of cause marketing to grow your business.